Posted on: September 29, 2021

Rutherford’s Brilliant Reviews Place This Attraction in the Top 10% of Traveller Attractions Worldwide.

Cambridge, September 2021 – Rutherford’s today announced it has been recognised as a TripAdvisor 2021 Travellers’ Choice award winner.  This achievement celebrates businesses that consistently deliver fantastic experiences to visitors to the city, having earned great traveller reviews on TripAdvisor over the last 12 months. As challenging as the past year has been, Rutherford’s stood out by continuously delighting travellers to Cambridge.

“We’re over the moon to have been recognised for our customer focus and hard work in the face of the recent pandemic,” said Emma Wynne, Director. “As with many in the leisure and tourism sector, it’s been a challenging year and our customer base has changed from a largely international one to local and national audiences. We’ve evolved to update our tours and created new experiences to reflect our customers interests, whilst ensuring the safety of both our customers and team.”

“Congratulations to all the winners of the 2021 Travellers’ Choice Awards,” said Kanika Soni, Chief Commercial Officer at TripAdvisor. “I know the past year has been extremely challenging for tourism businesses. What has impressed me is how businesses adapted to these challenges, implementing new cleanliness measures, adding social distancing guidelines, and utilising technology to prioritise guest safety. The Travellers’ Choice Awards highlight the places that are consistently excellent – delivering quality experiences time and time again even while navigating changing customer expectations and new ways of working. Based on a full year of reviews from customers, this award speaks to the great service and experience you provided guests in the midst of a pandemic.”

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